We are committed to protecting your privacy and the information we collect is either essential to use our service, to share information you may be interested in, or for the purpose of enhancing your web experience.

We will never supply this information to any third party without your prior approval. Please read on if you would like to learn more.

This policy, together with any other documents referred to within, sets out the basis on which we will process any personal data that we collect from you, or that you provide to us.

Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

For the purpose of the Data Protection Act 1998 (Act) and the Regulation (EU) 2016/679 (General Data Protection Regulation [GDPR]), the data controller is Upp B2B Limited Fourth Floor, White, MediaCity, M50 2NT.

Visitors to our websites and campaign landing pages at www.uppb2b.co.uk (+ sub-domains) (‘Sites’) who may or may not be registered with us (‘Public users’).

We may collect and process the following data about Individuals:

2.1 information that you provide by filling in forms on our site – this includes information provided at the time of contacting us;

2.2 if you contact us, we may keep a record of that correspondence;

2.3 details of your visits to our website including, but not limited to, traffic data, location data, weblogs and other communication data and the resources that you access; and

2.4 any information incidental to that listed above.

3.1 We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration purposes. This is statistical data about our users’ browsing actions and patterns and does not identify any individual.

3.2 We may obtain information about your general internet usage by using technology such as “cookies”, which store information on the hard drive of your computer. This type of technology helps us to improve our site and to deliver a better and more personalised user experience. They enable us:

3.2.1 to understand visitor numbers;

3.2.2 to store information about a Public User’s preferences, and so allow us to customise our site according to a Public User’s interests and offer them goods or services we believe they will be interested in;

3.2.3 to speed up your searches; and

3.2.4 to recognise you when you return to our site.

3.3 To find out more about cookies, including how to control and disable them on your device, please visit http://www.allaboutcookies.org.

3.4 You may refuse to accept some technologies such as cookies by activating settings on your browser which allows you to reject the setting of technologies such as cookies. If you refuse all cookies you may be unable to access certain parts of our site. If you do not activate these settings on your browser then you will be taken to have consented to the use of these technologies.

3.5 We use Google Analytics and other monitoring software on our site. These types of technologies also allow the proprietor of the technology e.g. Google to access your information but where possible or practicable in line with the type of monitoring, we have restricted this to anonymous information.

The data that we collect from you will be stored on our dedicated secure server at a destination inside the European Economic Area (“EEA”).

By submitting your personal data, you agree to this transfer, storing and/or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

5.1 We use information held about you in the following ways:

5.1.1 to ensure that content from our site is presented in the most effective manner for you and for your computer;

5.1.2 to provide you with information, products or services that you request from us or which we feel may interest you, where, depending on the contact preferences you select, we will communicate with you via post, telephone, SMS, email or other electronic means such as via social and digital channels;

5.1.3 to carry out our obligations arising from any contracts entered into between you and us.

6.1 Except where it is part of our use of tracking technologies (such as Google Analytics), we do not share any information with third parties without your explicit captured consent. 4.2) After receiving Your Brief, we will submit to You for specific approval as appropriate: (i) Relevant proposals for the various services which may be involved as required by the Brief; (ii) Estimates for the cost of the various services which may be involved. Estimates and quotes are subject to full scoping and applicable UK taxes valid for 30 days from the date of quotation and are exclusive of VAT.

4.3) Unless specifically stated in the Brief, We will require Your Written confirmation by an authorised signatory, or by purchase order, and that the Brief will form the basis of an Order in accordance with the estimates given. Email approval can be accepted.

4.4) Where You require to see proofs for approval before production costs are committed, You must specify this in the Brief and Order. Where proofs are required Your approval of copy and layouts will be our authority to purchase production materials and prepare proofs, and Your approval of proofs will be Our authority to commit to completion of the Order.

4.5) Your Order will be confirmation that costs reasonably incurred by us up to the time of Approval will be chargeable to You whether or not the proofs are subsequently Approved.

4.6) Where time is of the essence for the delivery of Marketing Materials or Services or Creative Materials or Services You must specify this in the Brief and Order. Please note our minimum turnaround times are 3-5 working days.

4.7) Where Your Order is given on Your standard order form stating Your standard conditions, in as much as those which conflict with these Terms & Conditions, these Terms & Conditions will take precedence unless expressly agreed in writing by the Managing Director of Upp B2B Limited.

We may share data (including electronic identifiers such as IP addresses) with the police and fraud prevention agencies if we believe that it is reasonably required for the prevention or detection of crime or fraud or to protect our customers.

Data may also be released to third parties if we are required to do so under the terms of a court order or the law.

Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates.>br>
If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites. 6.2) If, due directly or indirectly to war, terrorist action or threatened action, hostilities, strikes, industrial action short of a strike, lock-outs, accident, civil commotion, fire, blockage, import or export embargo, natural catastrophe, Act of God or any other matter of similar nature affecting Us, Our staff, Our management, outside suppliers, Media Owners or other relevant parties, We fail to carry out the service contemplated by a Contract (or any part thereof) such failure shall not constitute a breach of Contract and We shall not be liable to any manner howsoever for any costs, expenses, loss or damage which may be incurred by You directly or indirectly as a result of such failure.

6.3) We will not be liable for any indirect or consequential loss (including loss of profits) to You or for any loss to You arising from claims of whatever nature by third parties.

6.4) We will use Our best endeavors to complete an Order in the time and to the specification contained in the Order, but, even if time is stated to be of the essence, should the Order not be completed to time or specification, Clause 6.3 will still be applicable.

6.5) We will take all reasonable precautions to safeguard Your property entrusted to Our care, but We will not be responsible in any manner howsoever, for its loss, damage, destruction or unauthorised use except where the same is the direct result of Our negligence or willful default.

6.6) Any claims against Us arising as a result of damage, delay or loss of goods in transit must be submitted in writing to our Managing Director within 24 hours of delivery and claims for non-delivery within 7 days of despatch of the goods. All other claims must be made in writing to our Managing Director within ten days of delivery.

6.7) Subject to clause 6.1 above, Our maximum aggregate liability under or in connection with any Contract under these Terms & Conditions shall not exceed the fees paid by You to Us in respect of that Contract.

9.1 The Act gives you the right to access information held about you. You can find out if we hold any personal information about you by making a “subject access request” under the Data Protection Act 1998 and the Regulation (EU) 2016/679 (General Data Protection Regulation [GDPR]). If we do hold information about you we will:

9.1.1 give you a description of it;

9.1.2 tell you why we are holding it;

9.1.3 tell you who it could be disclosed to; and

9.1.4 let you have a copy.

9.2 Any formal subject access request should be made in writing to the address above and will be supplied within regulatory timescales, usually 14 working days.

9.2.1 You are also entitled to ask us to remove personal information from our records and if you wish to do this then please contact hello@uppb2b.co.uk so that we may consider and action your request.

Once your data has been removed from our systems you will be notified. This is usually completed within 7-10 working days.

Any changes we may make to our privacy policy in the future will be posted on this Privacy Policy page on our website, and, where appropriate, notified to you by e-mail.

Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to hello@uppb2b.co.uk or in writing to our registered office address.

The following terms of use cover the use of Upp B2B Limited’s website and by using this site you accept these terms:

The copyright in the material contained on this website belongs to Upp B2B Limited. This copyright includes the content, coding, graphics and all aspects of this website.

Upp B2B Limited hereby authorises you to copy documents or pages published by us on this web site for your non-commercial use only, provided any copy of these documents that you make retain all copyright or other proprietary notices, and any disclaimer contained thereon. Except for this limited permission, nothing on this site should be construed as granting any other right or licence under any copyright of Upp B2B Limited.

Upp B2B Limited is not responsible for any third-party website that may be accessed via links to and from this website. We make no representations whatsoever about any other websites which you may access through this one and accept no responsibility for any information contained within such linked websites. It is up to you to take precautions to ensure that whatever you select for your use is free of such items as viruses and like devices.

This website is provided for general informational purposes only. Upp B2B Limited does not guarantee the accuracy of the information contained within this website and accepts no responsibility for any omissions or errors.

Upp B2B Limited is continually adding to and modifying its range of products and services and to reflect this, our website is updated on an ongoing basis. We do not consequently warrant that the information contained within this site will be complete and accurate at all times.

Upp B2B Limited and its related companies exclude all liability for any loss whatsoever or damage arising directly or indirectly, out of the use of this website or any content contained herein.

Any dispute arising from the use or content of this website or any related websites shall be subject to the Laws of England and Wales.

© Copyright 2025 Upp B2B Limited.

Company registration number: 10214608. Registered in England and Wales.