B2B Brand Identity
Creation

B2B branding that gives the right first impression

Branding with lasting impact

In B2B first impressions count. A strong brand identity is essential to stand out and be memorable in a crowded market space. At Upp our development process builds inspirational market-ready B2B brands with presence. We’ll help you shape an authentic and compelling brand identity that connects with audiences and strengthens your market position.

A winning formula for a powerful
brand identity

We’ve got over 20 years’ experience in creating powerful brand identities, from the smallest of start-ups to some of the world’s biggest brands, so our process is stress-tested and straightforward. Whether you’re building from scratch or undergoing a total rebrand, we’ll work with you to deliver a brand identity that reflects who you are and sparks intrigue.

Here’s what we can do for you:
  • Develop a distinctive, recognisable brand identity that cuts through in your market.
  • Provide expert guidance every step of the way using a stress-tested process.
  • Ensure consistency across all digital channels and internal communications with easy to follow brand guidelines.
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How do we stack up?

For over two decades we've been firing up audiences with
powerful creative thinking that resonates. Take a look at some of our
award-winning work for B2B brands that made people sit up and take notice.
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Survitec

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Igniting powerful B2B thinking

Our blog is a collective space for the team to talk insights, trends and the things that really get us fired up in B2B. We hope you find something that ignites your own thinking. View our insights hub
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The power of the ‘big idea’ in B2B marketing campaigns

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Read more about our other services

Brand Strategy

Whether your brand strategy needs a complete rethink or a sharper focus, we’ll help you define your direction, clarify your positioning, and ensure every decision moves your business towards its goals. Read More

Brand Naming

What’s in a name? Everything if you’re a brand. We’ll help you with strategic and creative development to craft a compelling and impactful brand with purpose and positioning. Read More

Brand Positioning & Messaging

Whether your messaging feels unclear or your market positioning lacks impact, we’ll help you define a distinct place in your audience’s mind and craft compelling narratives that make your brand impossible to ignore. Read More